Privacy policy

Last Updated: July 22, 2026

This Privacy Policy describes how ShapelyU ("we," "us," or "our") collects, uses, and shares your personal information when you visit shapelyu.com (the "Site"), make a purchase, or otherwise communicate with us. Please read it carefully — by using the Site, you agree to the practices described here.

Information We Collect

Information you provide directly. When you place an order, create an account, sign up for our emails, or contact support, we collect details such as your name, shipping and billing address, email address, phone number, and payment information. Payment transactions are handled by secure third-party processors — ShapelyU never sees or stores your full card number.

Information collected automatically. When you browse the Site, we automatically receive certain information about your device, including your IP address, browser type, time zone, operating system, the pages you view, the products you look at, what site or search term referred you to us, and how you interact with the Site. We collect this using cookies, pixels, log files, and similar technologies.

Order information. When you purchase or attempt to purchase, we collect your order details, contact information, and delivery preferences, which together we refer to as order information.

How We Use Your Information

We use the information we collect to:

  • Process, fulfill, and deliver your orders, including sending order confirmations, invoices, shipping notifications, and tracking updates
  • Communicate with you and respond to your support requests
  • Screen orders for potential risk or fraud
  • Improve and optimize our Site, product range, and customer experience
  • Provide you with information or advertising relating to our products, where you have opted in to receive it — you can unsubscribe from marketing emails at any time using the link in any message
  • Comply with applicable laws and legal obligations

How We Share Your Information

We share personal information only with the service providers that make our store possible, and only to the extent needed for them to perform their functions. These include:

  • Shopify, which powers our online store
  • Payment processors, to complete your transactions securely
  • Shipping carriers, to deliver your orders
  • Analytics providers, to help us understand how the Site is used

We may also disclose your information to comply with applicable laws and regulations, respond to a subpoena, search warrant, or other lawful request, or otherwise protect our rights. We do not sell your personal information.

Cookies & Tracking Technologies

Cookies are small data files stored on your device. We use them to keep your shopping cart working, remember your preferences, understand aggregate site traffic, and improve your experience. You can control or delete cookies through your browser settings; note that blocking some types of cookies may affect how parts of the Site function, including checkout.

Behavioral Advertising

Where you have consented, we may use your information to provide you with targeted advertisements or marketing communications we believe may interest you. You can opt out of targeted advertising through the settings of the relevant platforms or by contacting us.

Data Retention

When you place an order through the Site, we retain your order information for our records unless and until you ask us to delete it, subject to legal, tax, and accounting requirements that may oblige us to keep certain records for a set period.

Your Rights

You have the right to access the personal information we hold about you, ask that it be corrected or updated, or request that it be deleted. To exercise any of these rights, email us at info@shapelyu.com and we'll respond as promptly as we can. Depending on your state or country of residence, you may have additional rights under local privacy laws, and we honor all rights applicable to you.

Data Security

We take reasonable administrative, technical, and physical measures to protect your personal information from loss, theft, misuse, and unauthorized access. No method of transmission over the Internet is 100% secure, but our checkout and data handling use industry-standard encryption throughout.

Minors

The Site is not intended for individuals under the age of majority, and we do not knowingly collect personal information from children. If you believe a minor has provided us personal information, contact us and we will delete it.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for operational, legal, or regulatory reasons. The current version, with its effective date, is always posted on this page.

Contact Us

Store Address: 32 South St, Addison New York 14801, United States
Store Email: info@shapelyu.com
Store Phone: +16072346930
Customer Service Hours: Monday to Friday: 9:00 AM - 5:00 PM (EST)
We do our best to reply to your e-mail within 1-2 business days.